The hottest topic across the sports business industry right now is that of artificial intelligence, and this is even more prominent in the world’s largest market: North America.

That’s why SportsPro AI USA was born.

A place for the true value of AI technologies to be realised; SportsPro AI USA is where rights holders, sports properties and platforms can learn not only about the theory of AI, but witness practical examples of its current implementation and future potential, while connecting with those driving the AI revolution across North America.

bridging strategy and application

Artificial intelligence has already begun to transform the way that sports is consumed, delivered and performed – but in most corners of the industry we’re only just seeing these opportunities come to life. 

So, we’ve curated a leading agenda showcasing real-world examples of how organisations are successfully leveraging AI, alongside high-level discussions featuring industry leaders and visionary thinkers that will delve into the broader implications and opportunities of this technology. 

Bridging strategy and application, SportsPro AI USA attendees will leave New York equipped with the knowledge and tools to harness the power of AI, drive innovation, enhance operations, and unlock new opportunities for growth in the ever-evolving world of sports.

WHO WILL SportsPro AI USA Bring To
NEW YORK in 2025?

We welcomed some of the biggest names in tech, and more than 50 experts from all corners of the sports industry to SportsPro AI London in 2024, and you can expect the same quality onstage at SportsPro AI USA.

Our confirmed speakers for SportsPro AI USA include:

John Nicastro
MLS

John Nicastro

Chief Technology Officer
MLS
Bryan Bedford
Cisco

Bryan Bedford

Global Director, Sports, Media, Retail & Hospitality
Cisco
Rachel Jacobson
Infinite reality

Rachel Jacobson

CRO & President, Business Ventures & Partnerships
Infinite Reality
Alon Cohen
TKO

Alon Cohen

SVP of Research and Development
TKO
Maddy Want
Fanatics

Maddy Want

VP, Data
Fanatics Betting & Gaming
Tyler Sidell
IBM

Tyler Sidell

Technical Program Director, Sports & Entertainment Partnerships
IBM
Brian Ryerson
United States Tennis Association

Brian Ryerson

Senior Director, Digital Strategy
United States Tennis Association
Ken Lovell
PGA Tour

Ken Lovell

SVP of Golf Technology
PGA Tour

New for 2025

We’re delighted to be co-locating SportsPro AI USA with SportsPro New York 2025. SportsPro AI to New York in March 2025.

SportsPro New York is the meeting place for the largest sports broadcast, streaming, and media market in the world. This event brings together over 600 experts from across the entirety of the US, all of whom are looking to navigate the ever-evolving media landscape, while harnessing opportunities to grow, engage and monetise their audiences.

Want to experience both events? It’s never been easier with our all-access pass. 

READY TO GET INVOLVED?

ATTEND

Our super early-bird passes are now on sale, but once they’re gone pricing will increase! Don’t miss out on securing your pass to the hottest event in North America.

PARTNER

Whether your objective is brand awareness, lead generation, or thought leadership, SportsPro AI USA 2025 has an array of opportunities to explore.