The hottest topic across the sports business industry right now is that of artificial intelligence, and this is even more prominent in the world’s largest market: North America.

That’s why SportsPro AI USA was born.

A place for the true value of AI technologies to be realised; SportsPro AI USA is where rights holders, sports properties and platforms can learn not only about the theory of AI, but witness practical examples of its current implementation and future potential, while connecting with those driving the AI revolution across North America.

bridging strategy and application

Artificial intelligence has already begun to transform the way that sports is consumed, delivered and performed – but in most corners of the industry we’re only just seeing these opportunities come to life. 

So, we’ve curated a leading agenda showcasing real-world examples of how organisations are successfully leveraging AI, alongside high-level discussions featuring industry leaders and visionary thinkers that will delve into the broader implications and opportunities of this technology. 

Bridging strategy and application, SportsPro AI USA attendees will leave New York equipped with the knowledge and tools to harness the power of AI, drive innovation, enhance operations, and unlock new opportunities for growth in the ever-evolving world of sports.

WHO WILL SportsPro AI USA Bring To
NEW YORK in 2025?

We welcomed some of the biggest names in tech, and more than 50 experts from all corners of the sports industry to SportsPro AI London in 2024, and you can expect the same quality onstage at SportsPro AI USA.

Our confirmed speakers for SportsPro AI USA include:

Andrea Ellis
Fanatics

Andrea Ellis

Chief Financial Officer
Fanatics Betting & Gaming
John Nicastro
MLS

John Nicastro

Chief Technology Officer
MLS
Alon Cohen
UFC

Alon Cohen

SVP of Research and Development
UFC
Chris Carman
Salesforce

Chris Carman

Director, Sports Marketing Partnerships
Salesforce
Matt Sebek
St. Louis CITY SC

Matt Sebek

Chief Experience Officer
St. Louis City SC
Brian Ryerson
United States Tennis Association

Brian Ryerson

Senior Director, Digital Strategy
United States Tennis Association
Ken Lovell
PGA Tour

Ken Lovell

SVP of Golf Technology
PGA Tour
Tyler Sidell
IBM

Tyler Sidell

Technical Program Director, Sports & Entertainment Partnerships
IBM

New for 2025

We’re delighted to be co-locating SportsPro AI USA with SportsPro New York 2025. SportsPro AI to New York in March 2025.

SportsPro New York is the meeting place for the largest sports broadcast, streaming, and media market in the world. This event brings together over 600 experts from across the entirety of the US, all of whom are looking to navigate the ever-evolving media landscape, while harnessing opportunities to grow, engage and monetise their audiences.

Want to experience both events? It’s never been easier with our all-access pass. 

Thank you to our partners

Gold Partners

Relative Insight
Stats Perform

READY TO GET INVOLVED?

ATTEND

Our super early-bird passes are now on sale, but once they’re gone pricing will increase! Don’t miss out on securing your pass to the hottest event in North America.

PARTNER

Whether your objective is brand awareness, lead generation, or thought leadership, SportsPro AI USA 2025 has an array of opportunities to explore.