

Wade Morgan
Account Director
OpenAI

Marriot Marquis, Times Square | 12th – 13th March 2026
To help you get the most out of your experience, SportsPro AI USA is now fully integrated as an AI track in the SportsPro New York 2026 agenda.
Alongside the core themes of Media and Investment, we’ll dig deeper than ever into how innovation, capital, and data are transforming North American sport.
No fluff. Just elevated strategies, ideas, and connections – all in one event.
























Artificial intelligence has already begun to transform the way that sports is consumed, delivered and performed – but in most corners of the industry we’re only just seeing these opportunities come to life.
So, we curated a leading agenda for 2025, showcasing real-world examples of how organisations are successfully leveraging AI, alongside high-level discussions featuring industry leaders and visionary thinkers that delved into the broader implications and opportunities of this technology.
Bridging strategy and application, SportsPro AI USA attendees left New York equipped with the knowledge and tools to harness the power of AI, drive innovation, enhance operations, and unlock new opportunities for growth in the ever-evolving world of sports.
We welcomed some of the biggest names in tech, and more than 50 experts from all corners of the sports industry to SportsPro AI USA.
Our confirmed speakers for SportsPro AI USA included:
















In 2026, our focus turns to SportsPro New York.
Over two days, hundreds of industry leaders will unite to explore how innovation, capital, and data are driving new growth opportunities across North America.
From the economics of sports media to the value of AI and emerging investment models, you’ll gain the insights and connections needed to tackle today’s challenges and stay ahead of the next wave of change.
